Apr 11, 20214 min readGreen Product Differentiation and Innovation in the Transition to a Clean Economyby Marion Dumas Does the environmental concern of consumers stimulate firms to innovate and offer more sustainable products? Once...
Nov 21, 20193 min readBeyond the Green Growth HypeMarion Dumas - Businesses that innovate to produce more ecological products generally see an increase in their revenue, but why?...